OGILVY CNY
POSTERS
For the annual Chinese New Year Party of Ogilvy Shanghai, our posters were about how rats bring treasures (鼠来宝), which is a wordplay from Shǔ lái bǎo (数来宝), a traditional folk art that told stories about values. So, we illustrated the values of the people inside the agency, and how they bring treasure.
CREDITS:
CD: Jimmy Wang/ Addy Khaotong
Copy: Ivy Wang
Art: Lance Francisco/ Jimmy Wang
Illustrator: Au Chang
CD: Jimmy Wang/ Addy Khaotong
Copy: Ivy Wang
Art: Lance Francisco/ Jimmy Wang
Illustrator: Au Chang
