With limited budget and timing, we had this idea of how Castrol Magnatec SUV protects you, your loved ones, and your car in every journey which opens up unlimited loving moments that you can share. We lined up all items related to family loving moments, big and small, to create a road pathway leading to the car, all in a one shot effect.
ECD: Fei Wei
CD: Jimmy Wang/ Addy Khaotong
Copy: Ivy Wang/ Addy Khaotong
Art: Lance Francisco/ Jimmy Wang