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GLOBE
it’s more fun LIVE in the PHILIPPINES



We were briefed to create an ad for Globe Telecom to promote their traveler’s sim, helping foreigners make the most of their trip and stay connected while in the Philippines. We found that travelers like to go live and stream stories now. And like streaming, the Philippines is full of stories that invite you to be part of the fun.




We partnered with the Department of Tourism to launch a film.




And beyond the film, the frame became a visual device that was also used in online content.





CREDITS:
ECD: Brandie Tan
CD: Javey Villones
Copy: Zach Lim
Art: Lance Francisco/ Isai Martinez